This section is from the book "Field Book Of Western Wild Flowers", by Margaret Armstrong. Also available from Amazon: Field Book Of Western Wild Flowers.
A pretty little desert plant, from four to eight inches tall, with a slender, downy flower-stalk, springing from a cluster of roughish, light dull green leaves, more or less hairy and bearing a single handsome flower, neany two inches across, with a downy involucre and three-toothed rays of an unusual and pretty shade of dull light yellow, finely veined with brown on the back, surrounding a darker yellow, fuzzy center.

SUNFLOWER FAMILY. Compositae.
 
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